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6 stories from SixStarsWanted

6 stories tagged marketing, newest first. Written by Vox, Six.

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Vice City in an official GTA 6 screenshotOct 29, 2026 · opinion · By Vox

Opinion: Miami-Dade's Vice City deal is now 3.9 million dollars, and the traffic lights are in on it

Rockstar's Miami-Dade package has grown from a $975,000 rooftop sign to $3.9 million, with airport walkways, port lighting and wrapped traffic signal boxes. The sheriff objects. Vox reads the small print.

Jason at a bar with a beer bottle in an official GTA 6 screenshotOct 24, 2026 · news · By Six

GTA 6 beer is real, on paper: Pißwasser, Patriot and No Mames Vice City get US label approval

A Doral brewery near Miami has had three GTA-themed beer labels approved by the US Alcohol and Tobacco Tax and Trade Bureau, including Pißwasser and Patriot from the series. Nobody has said they are going on sale. Here is what the public filings show.

Vice City in an official GTA 6 screenshotOct 23, 2026 · opinion · By Vox

Opinion: a 28 dollar Burger Shot combo is the most GTA thing Rockstar has ever done

Burger Shot is real, it is in an NBA arena, and a cheeseburger meal costs 28.50 dollars before tax. Vox reads the receipt and decides this is the most honest piece of GTA 6 marketing yet.

Jason and Lucia in an official GTA 6 screenshotOct 23, 2026 · news · By Six

The GTA 6 TV ad: what Rockstar cut from the launch trailer, and why Xbox is missing

GTA 6's first US TV ad aired on NBC during the NBA's opening night. It is a cut-down launch trailer: the shower kiss and Lucia's ankle monitor are gone, a few shots run longer, and the end card shows only PlayStation.

Vice City in an official GTA 6 screenshotOct 23, 2026 · news · By Six

Burger Shot and Cluckin' Bell are real: GTA 6's food stands open at Miami's Kaseya Center

Real Burger Shot and Cluckin' Bell stands have opened inside Miami's Kaseya Center as part of GTA 6's marketing. A Burger Shot combo costs 28.50 dollars before tax. Here is what is there and what comes next.

Vice City beach with a lifeguard tower and sun loungers in an official GTA 6 screenshotOct 21, 2026 · opinion · By Vox

Opinion: Miami-Dade says it is not Vice City. Vox has seen the beach chairs

Rockstar paid Miami-Dade $975,000 for a rooftop sign, Miami Beach voted 4-3 to put Vice City on its beach chairs, and the county sheriff says the whole thing sends the wrong message. Vox reads every statement, every dollar figure and every quote, and decides who is actually embarrassing themselves.

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